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School Communications

School Communications

Patricia Weinzapfel

A framework for school-home communication in a post-COVID world

More than a year and a half into a global pandemic, one thing is clear: what we’ve done in the past — our well-intentioned newsletters, our robo-calls, our dozens of flyers and emails and links home isn’t going to cut it.  Families, for the most part, were bolstered by the roles we encouraged them to […]

School Communications

Patricia Weinzapfel

9 reasons why your current school-home communications strategy is broken — and what to do about it

It took a global pandemic to make it crystal clear: The old way of doing school-home communication just doesn’t work. Maybe it’s the cumbersome language and acronyms that educators use, or our often authoritative, sometimes dismissive tone, or the overwhelming amount of information that gets sent home in backpacks and via email and apps each […]

School Communications

Patricia Weinzapfel

Why stronger school-home communications need to be part of your strategic plan

Closing the loop between student performance, mental health and school-home communication When it comes to school-home communication, schools are on the cusp of change. Pre-pandemic, closing the communication loop with families — aka seeking out that rich information that helps students succeed — had often been last on a long list of “to dos.” Now, […]